Question: Is there a platform that can help me measure the performance of my visual content and track ROI?

If you need a platform to measure the performance of your visual content and measure ROI, Singular is a good choice. It aggregates marketing data from multiple sources into a unified view so you can get proper attribution and performance measurement to optimize your marketing spend. With features like cost aggregation, mobile attribution and fraud prevention, Singular automates the collection and standardization of marketing data so you can make data-driven decisions and get the most out of your ROI.

Another good option is AppsFlyer, an app marketing and growth platform that offers a unified view of app performance across different channels and devices. It includes tools for measuring ROI, incrementality and deep linking to help businesses optimize user acquisition and engagement. With more than 90 global partners integrated, AppsFlyer offers a flexible solution to turn insights into actionable growth strategies and drive revenue while protecting customer data privacy.

SegmentStream is another good option for optimizing revenue and ROAS through predictive analytics and multi-touch attribution. It automates cross-channel marketing reporting and offers actionable budget reallocation recommendations so you can measure true incremental ROAS and find opportunities to maximize it. With integrations with data sources like Google Analytics, SegmentStream offers a single source of truth for making smarter budget decisions.

For a focus on real-time consumer sentiment, LoopMe offers an AI-powered platform that measures and optimizes consumer sentiment to improve media campaign performance. Its features include PurchaseLoop, Intelligent Marketplace and Custom Creative Studio, which allow brands and agencies to optimize ad delivery and media campaigns for better engagement and yield. Regular research studies offer valuable insights into consumer behavior, making LoopMe a scalable solution for a broad range of industries.