LoopMe

LoopMe is a technology company that uses artificial intelligence (AI) to amplify the performance and effectiveness of brand advertising. By focusing on consumer sentiment and real-time optimization, LoopMe aims to increase the performance of media campaigns. The platform uses AI-powered predictive modeling to identify and target high-value audiences, ensuring that advertising is more effective.

Some of the key features of LoopMe include:

• PurchaseLoop: A patented AI technology that measures and optimizes consumer sentiment in real-time, resulting in up to 5x higher performance for media campaigns.
• Intelligent Marketplace: An AI-driven platform that increases efficiency for demand partners and yield for supply partners.
• Measurement: Offers custom audiences, standalone measurement, and consumer insights in one end-to-end solution, allowing brands to see the impact of their advertising across multiple touchpoints.
• Creative Studio: Offers custom formats designed to capture attention and drive engagement.

LoopMe's technology is designed to benefit a range of stakeholders:

• Supply and Demand Partners: Benefit from the Intelligent Marketplace, which optimizes ad delivery and yield.
• Brands and Agencies: Use PurchaseLoop to ensure higher performance and optimize media campaigns.
• Publishers and Platforms: Use LoopMe's Measurement and custom audience solutions to improve advertising results.

Some notable case studies that demonstrate the success of LoopMe include:

• Digital Turbine: Experienced 160% year-over-year growth on OMSDK traffic.
• Sony Pictures: Increased consideration for a movie release.
• La Colombe: Helped increase e-commerce site traffic by 90%.

LoopMe also offers insights into consumer behavior through regular research studies, giving brands a deeper understanding of their target audience. The platform is designed to be scalable and flexible across multiple industries and use cases.

Published on July 3, 2024