Question: I'm looking for a tool that can help me create dynamic segments and retarget users through multiple channels like email, SMS, and WhatsApp.

If you need a tool to build dynamic segments and retarget people across channels, Braze is a good option. It offers cross-channel messaging for email, mobile app, SMS, WhatsApp and web. The company's AI-powered technology handles personalized interactions, and its journey orchestration technology lets you set up flexible segmentation and real-time triggers. It's designed to scale and comply with privacy regulations, making it a good fit for retail and financial services.

Another contender is Blueshift, an AI-based marketing platform that marries customer data and delivers campaigns across channels. Its Customer Data Platform builds detailed customer profiles, and AI-Powered Decisioning automates marketing work. Blueshift also offers real-time AI-based segmentation and predictions and recommendations to help businesses build detailed customer profiles and improve engagement.

Iterable is a cross-channel marketing platform that uses real-time data to create personalized customer experiences. It spans channels like email, SMS, in-app messaging and more. The company's AI abilities include customizable predictive goals and generative AI, which can help businesses optimize marketing campaigns and conversions. Its interface is designed to be accessible even to non-technical team members.

If you want a broad cross-channel marketing automation tool, check out Listrak. The company combines email, SMS, social media and direct mail into a single view of each customer. Key features include Email Automation, Text Message Marketing and AI Recommendations for personalized product recommendations. Listrak is geared for retailers and brands that want to improve customer engagement and revenue growth.