If you're looking for a platform to understand customer context and purchase intent without relying on third-party data, Blueshift is an excellent choice. Blueshift offers an AI-powered marketing platform that combines customer data and uses AI-driven decision-making to deliver across multiple channels. It includes a Customer Data Platform (CDP) for building rich customer profiles and AI-Powered Decisioning for automating marketing work. This platform can help you predict customer intent and suggest products and content, supporting multiple marketing channels.
Another robust option is RTB House, which uses Deep Learning technology to create personalized marketing campaigns. The ContextAI feature allows you to understand customer context without relying on third-party data, and it offers self-optimizing campaigns and personalized retargeting to engage users. RTB House is particularly useful for agencies and e-commerce companies looking to improve their online marketing campaigns with AI technology.
For ecommerce businesses, Session AI is a valuable platform that predicts the likelihood of purchase for each anonymous site visitor. It uses real-time visitor behavior to segment users based on their purchase intent and delivers targeted actions to enhance conversions. Session AI integrates seamlessly with various ecommerce platforms and systems of record, helping businesses increase conversion rates and reduce promotional spending.
Lastly, MoEngage provides insights-led customer engagement with AI-powered campaign optimization and personalization across multiple channels. It includes features like customer journey orchestration, real-time transactional alerts, and omnichannel communication, making it suitable for enterprise-level brands across various industries. MoEngage helps businesses understand customer behavior and preferences, enabling targeted campaigns to drive higher engagement and ROI.