If you need a platform to create and run a high-performing retail media network, Kevel is a good choice. It's an all-in-one SaaS solution for retailers and marketplaces that lets you build and run high-performing retail media networks with customizable ad formats like sponsored listings, native banners and digital in-store ads. The company's composable ad server, customer data platform and API-first design are designed to protect data and ensure compliance. It also includes features like ad forecasting, custom machine learning and real-time reporting.
Another powerful option is CitrusAd, which offers a single retail media platform to drive online and in-store sales. It offers a self-serve interface for end-to-end retail media management, on-site monetization through sponsored products and banners, and off-site reach across the open web. CitrusAd uses more than 300 million privacy-protected CORE IDs globally for targeting and offers real-time reporting for measuring campaign performance. The platform is available in 32 countries and offers fast campaign deployment and easy design.
For more data-focused marketing, mediarithmics offers a next-gen data platform for retail media. It enables real-time marketing personalization and cookieless audience monetization. Features include data-centric marketing for real-time segmentation, the ability to deploy machine learning models and integration with more than 100 connectors. Mediarithmics is geared for retail media teams that want to increase margins through targeted campaigns and increase customer engagement.
Moloco also offers a powerful option with its machine learning-based advertising platform. It helps businesses of all sizes grow through first-party data and offers solutions for user acquisition and monetization on the open internet as well as for retail media programs. Moloco's platform uses real-time data to optimize performance and offers predictions based on real-time first-party data for more effective and profitable advertising.