Kevel

Kevel is a full-featured SaaS platform that empowers retailers and marketplaces to build and operate high-performing retail media networks. With a range of tools to create custom ad formats, manage campaigns, and optimize ad performance, Kevel is designed to help retailers and marketplaces build and operate high-performing retail media networks.

With Kevel, customers can launch retail media campaigns in as little as 14 days with a robust ad serving infrastructure that supports a broad range of ad formats and targeting options. That includes sponsored listings, native banners, video sponsored shelves, email banners, and digital in-store ads.

Some of the key features of Kevel include:

• Kevel Ad Server: Composable ad serving APIs for ad decisioning, campaign management, reporting, and catalog ingestion.
• Kevel Audience: A customer data platform that leverages first-party data to deliver targeted and personalized ad campaigns.
• API-First Approach: Easy integration with existing tech stacks and control over ad serving.
• Ad Forecasting: Predict ad performance before campaigns launch.
• Custom Machine Learning: Integration of custom data science models for targeted segmentation.
• Data Security: Compliant with industry-leading data security standards.
• Reporting and Analytics: Real-time insights for campaign optimization.

With Kevel, retailers and marketplaces can maintain full control over their ad serving, ensuring they keep their data while maximizing their ad revenue. With Kevel, customers can reduce engineering costs and launch high-impact campaigns faster. The platform is designed to support high-growth businesses and offers flexible pricing that scales with your business.

Kevel is designed for retailers, marketplaces, and eCommerce platforms looking to build powerful retail media networks. With a customizable and scalable solution for managing ads and driving revenue, Kevel is the perfect fit for your business.

Published on August 12, 2024