Knorex XPO

Dynamically allocates marketing budgets across multiple channels, optimizes bidding strategies, and personalizes ads with AI-driven technology for better campaign performance.
Ad Creation Cross-Channel Advertising Campaign Management

Knorex XPO is an all-in-one advertising management and execution platform designed to streamline and automate digital advertising across multiple channels. The platform allows users to create, launch, track, attribute and optimize ads across multiple channels, including social media, search, connected TVs, videos, audio, display, native, digital out-of-home (DOOH) and email.

Knorex XPO supports a broad range of advertising channels, including Google Ads, Facebook, LinkedIn and more, so users can reach their target audience across multiple channels from one interface. The platform's key features include:

  • Cross-Channel Budget Allocation: Dynamically allocates marketing budgets across multiple channels and strategies.
  • Bidding Optimization: Uses machine learning to optimize bidding strategies for better campaign performance.
  • Campaign Recommendation: Offers personalized campaign recommendations based on client goals and industry best practices.
  • Personalization of Ads: Uses AI/ML engine, KAIROS, to data-drive personalization of ads.
  • Unified Reporting: Consolidates data from all integrated channels for a single view of campaign performance.

Knorex XPO also offers a range of tools for efficient campaign management, including:

  • Dynamic Creative Optimization: Personalizes marketing messages in real-time with AI-powered DCO technology.
  • Cross-Channel Ad Builder: Creates ads that can be easily deployed across multiple channels.
  • Bulk Management: Allows for rapid creation and management of ads and campaigns.
  • Location-Based Targeting: Sends targeted messages to devices near a specific business location.

Integration with numerous industry-leading providers ensures seamless connectivity and extended capabilities. Some notable integrations include DoubleClick Ad Exchange, Google Ads, Facebook, Instagram, Microsoft Advertising, LinkedIn, Index Exchange and more.

Knorex XPO is designed to be a comprehensive solution for unified advertising management and execution, making it a powerful tool for digital marketers who want to streamline their advertising efforts and get better results.

Published on July 28, 2024

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