ActiveCampaign has a broad set of marketing automation tools with more than 900 native integrations. It's got features like personalized email marketing, content creation, audience management and AI-powered automations to help you manage customer interactions. With its wide range of integrations with tools like Shopify, WordPress and Salesforce, it's a good choice for companies in many different industries.
Another top contender is Klaviyo, which is strong for intelligent marketing automation across email, SMS and mobile push. It's tightly integrated with e-commerce tools and offers real-time data and AI-powered insights to create dynamic emails and personalized content. Klaviyo also offers automated flows, real-time segmentation and peer benchmarks to help you fine-tune your marketing.
If you want to go more AI-heavy, check out Blueshift. The company combines customer data and uses AI to automate marketing work across multiple channels. It's got a Customer Data Platform, AI-Powered Decisioning and Cross-Channel Delivery to help you manage customer journeys. Blueshift's real-time AI can assess customer behavior and intent, making it a good choice if you want to make more data-driven marketing decisions.