If you're looking for a platform that provides a one-to-one marketing solution using AI-powered predictive models, Bluecore is a top contender. It enables retailers to increase revenue by using their own customer data to run one-to-one, personalized campaigns across multiple touchpoints. The platform combines predictive AI models with real-time behavior and a patented product catalog connection to deliver recommendations, offers, and channel and timing optimization. It automates campaigns across email, site, SMS, and paid media, responding to shopper signals and events, and offers a full-stack marketing solution to activate customer and product data.
Another contender is Blueshift, an AI-powered marketing platform that aggregates customer data to generate predictions and recommendations for customers. It includes a Customer Data Platform for creating rich customer profiles and AI-Powered Decisioning for automating marketing work. Blueshift supports multiple marketing channels, including email, SMS, in-app messages, website content, and paid media, and offers real-time AI to analyze customer behavior and intent, so marketers can make more informed decisions.
Iterable is another top contender, offering a cross-channel marketing platform that uses real-time data to personalize customer experiences. It lets companies build one-on-one relationships with each customer across web, email, SMS, in-app, and other channels. Iterable's AI abilities include customizable predictive goals, generative AI, and AI-driven optimization, making it accessible to non-technical teams across many industries.
For those looking to capture first-party data at scale and send personalized triggered messages across channels, Wunderkind offers a global performance marketing solution. With its powerful Identity Network, it can identify up to 3-6 times more website traffic without cookies and offers a range of applications including Audiences for predictive and generative AI-driven customer profiling, and Experiences for autonomously adapted touchpoints. Wunderkind integrates with leading ESPs and eCommerce platforms, making it a great option for eCommerce brands looking to increase customer engagement and revenue.