If you're looking for another Zemanta alternative, Smartly is worth a look. It's an end-to-end advertising platform that uses AI to automate and optimize campaigns across a range of digital channels, including Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. With features like predictive budget allocation, automated campaign management and dynamic creative optimization, Smartly can help agencies and brand marketing teams work more efficiently and effectively.
Another option is Madgicx, which is geared specifically for Meta ads optimization for e-commerce brands and agencies. The platform uses autonomous management and AI-driven optimization to optimize ad ROI over time. It also includes tools for creative production, tracking and attribution, automation tactics, ad copy insights, and personalized performance reporting to help streamline ad-buying workflows and improve ROI.
For marketers looking to get the most out of their ads, Memorable uses AI to optimize advertising by predicting the impact of ad creative on key metrics like Click-Through Rate and Conversion Rate. The platform integrates with popular platforms like Meta, Instagram, TikTok and YouTube, offering creative analytics to inform every creative decision and improve recall, clicks and conversions.
Last, Admetrics is an AI-powered platform that optimizes e-commerce advertising performance by offering data-driven insights for optimal budget allocation. It includes modules for business intelligence, marketing mix modeling, tracking and attribution, and experimentation, giving e-commerce teams detailed customer behavior insights and up to 90% higher ROAS. With its ability to connect to over 50 shops and marketplaces, Admetrics is a good fit for e-commerce teams looking to improve their advertising performance.