If you're looking for another Wunderkind alternative, Optimove is worth considering. This customer-led marketing platform puts customer data at the heart of marketing operations to create personalized marketing experiences. Its features include a Real-Time CDP for centralized customer data, Multichannel Decisioning for synchronized customer communications, AI Optimization for personalized messages, and native marketing channels in email, in-app messaging and more. Optimove is a Gartner-starred product and can be used by businesses in a range of industries, including retail and e-commerce, so it's a good Wunderkind alternative.
Another good option is Blueshift, an AI-powered platform that marries customer data with AI-driven decision-making and delivers it across multiple channels. It includes a Customer Data Platform for creating rich customer profiles, AI-Powered Decisioning for automating marketing work, and Cross-Channel Delivery for managing customer journeys. Blueshift supports email, SMS, in-app messages and other channels, so it's a good option for improving customer engagement and ROI.
Marketing Cloud Engagement from Salesforce is another good alternative. This CRM product offers personalized marketing and automated journeys across channels to ensure a consistent brand experience. Its features include AI-powered email marketing, mobile marketing, conversational marketing and cross-channel analytics. It integrates with other Salesforce products, so it's a good option for companies that want to maximize customer lifetime value with a unified engagement platform.