ELAINE Alternatives

If you're looking for a replacement for ELAINE, Marketing Cloud Engagement from Salesforce is another option. It personalizes marketing and automates customer journeys across channels to ensure a consistent brand experience. Its features include email marketing with AI-powered decision making, content creation with a drag-and-drop interface, and cross-channel analytics with built-in dashboards. The platform integrates with Salesforce products for a single customer engagement experience.

Another contender is Adobe Marketo Engage, which lets companies orchestrate and personalize customer journeys across many different touchpoints. It includes marketing automation, account-based marketing, lead management and AI-powered marketing automation, and is geared for B2B marketing. With the ability to integrate with other Adobe tools, Marketo Engage is a broad marketing automation and customer engagement platform.

Iterable is another option. It lets companies deliver personalized customer experiences based on real-time data and across multiple channels like the web, email, SMS and in-app. Its AI features include customizable predictive goals and generative AI-driven optimization. Iterable is designed to be accessible to non-technical team members and has a broad range of integrations with more than 100 partner networks.

If you're looking for a broader cross-channel marketing option, Listrak combines email, SMS, social media, push notifications and direct mail into one system. It's got a Journey Hub for creating personalized customer journeys, Email Automation with predictive analytics, and AI Recommendations for personalized product recommendations. That makes Listrak a good fit for retailers and brands that want to improve customer engagement and revenue.