If you're looking for a Braze alternative, MoEngage is a good option. It's an insights-led customer engagement platform that uses AI to personalize interactions and deliver a unified experience across channels. The platform includes customer journey orchestration, AI-powered campaign optimization, and real-time transactional alerts. It's designed to scale and secure, so it's good for enterprises in industries like finance and retail.
Another good option is Marketing Cloud. The platform is designed to help companies attract customers, engage them and turn them into revenue generators with a single profile and analytics. It includes a Customer Data Platform for data unification, Marketing Analytics for campaign optimization, and Personalization for omnichannel campaigns. The system integrates with the #1 CRM, giving companies a single view of customer interactions, which can boost marketing return on investment and customer engagement.
If you're interested in AI-powered personalization, Marketing Cloud Personalization from Salesforce is another option. It offers personalized marketing experiences across web, email and mobile app, using machine learning to recommend products and content based on customer behavior. The platform is geared for large enterprises looking to automate and optimize their marketing.
Last, Emarsys offers a marketing software that uses AI and real-time analytics to engage customers across multiple touchpoints. It includes features like AI marketing, personalization, customer data integration, and marketing automation, so it's a good fit for industries like retail and e-commerce. The platform can be integrated with technology partners like SAP and Google, so it's a good option for a single customer engagement solution.