Anagog

Anagog is a mobile engagement and enrichment platform that analyzes personal data on devices to provide better customer experiences, personalization, and engagement while respecting privacy. By using Edge AI technology, which is supported by 35 patents, Anagog ensures that user data is never processed in the cloud, and therefore, is more secure and private.

The platform comes with a lightweight SDK that can be easily integrated into any iOS or Android app, allowing for real-time engagement and hyper-relevance through thousands of real-world segments and moments. These segments and moments include daily commutes, entered/left home/work, headset connections, and more, so you can send a message that is relevant to the user's situation. Anagog also supports real-time push notifications without any limits and can identify and target users at risk of churn.

Some of the key benefits of Anagog include:

• 3X Conversion Rate (CVR): By personalizing campaigns based on real-world behavior
• 6X Click-Through Rate (CTR): By engaging with customers in real-time during relevant moments
• 2X CTR: By increasing push deliverability to over 90% of customers
• +30% Retention: By identifying and targeting users at risk on day 1 of app installation
• -20% Churn: By targeting all users with the same level of personalization

Anagog can handle a broad range of data points and events, so you can engage with users regardless of specific permissions. The platform integrates with a variety of marketing tools such as CDP, CRM, and marketing automation systems. The Anagog Console allows you to create hyper-personalized engagement campaigns without having to share personal data, and the SDK ensures that all calculations are done locally on the device, protecting user privacy.

Built to balance personalization and privacy, Anagog is a powerful solution for businesses looking to improve their mobile engagement without sacrificing customer trust.

Published on June 30, 2024