Question: I'm looking for a solution that helps me target specific audience segments based on their behavior and preferences.

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Cluep

If you're looking for a way to target particular audience segments based on behavior and interest, Cluep is worth a look. The mobile ad company offers a variety of targeting options, including keyword-level targeting, emotional targeting and location targeting, to ensure your ads are as relevant as possible to your audience. With visual and professional targeting options, Cluep lets brands reach the audience they want to target and engage with them, as in the case of McDonald's and Toyota campaigns.

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Proximic

Another good option is Proximic, which uses AI-powered contextual intelligence to target ads without user identifiers. The company's platform includes modules for audience targeting and content targeting, with features like predictive audiences, customizable segments and brand-safe content filters. That means Proximic is a good fit for a broad range of media sellers, including video, web display, mobile and gaming.

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Clinch

Clinch is another good option, with a dynamic ad optimization platform that uses AI to create and deliver highly personalized ads across many touchpoints. The company's creative automation tools and integration with popular data sources means it can deliver true omnichannel personalization, and it's a good option for companies looking to improve their dynamic ad abilities and engagement.

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Dstillery

Last, you could check out Dstillery for its custom audience options, powered by AI technology. The company offers ID-free options for building data-driven audiences, including Awareness, Consideration and Direct Response audiences. With tools like Audience Brief Genius and self-service and managed service options, Dstillery lets brands and agencies fine-tune advertising campaigns with targeted targeting.

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