Question: I'm looking for a platform that integrates marketing, sales, and customer service to provide a single view of the customer.

If you're looking for a platform that ties marketing, sales and customer service together into a single customer view, HubSpot is a top contender. HubSpot links the different areas with sophisticated software, integration and AI to help businesses scale. Its six hubs include the Marketing Hub for generating leads, Sales Hub for managing pipelines, Service Hub for customer service, and more. The software is designed to be easy to use, scalable and adaptable to businesses of all sizes.

Another powerful option is Salesforce, a broad CRM platform that ties together marketing, sales and service teams. Among its features are Einstein 1 for a 360-degree customer view, AI Copilot for generating content, and Data Cloud for bringing in outside data. Salesforce also offers AI-powered analytics and Slack Integration for CRM collaboration, making it a good option for modernizing operations and improving productivity.

For a smaller company, Salesforce offers a Starter Suite that includes all-in-one CRM with marketing, sales and service tools for $25 per user per month. That suite includes dynamic email marketing and advanced real-time chat. The Pro Suite at $100 per user per month offers more customization and automation, and is good for fast-growing businesses.

Last, Vtiger offers a 360-degree view of customers with features like a unified customer view, marketing across channels, and advanced sales CRM. It integrates with more than 500 apps and offers flexible pricing, so it should scale for teams of any size. Vtiger is designed to help businesses grow sales and deliver good customer service.