Question: How can I get real-time insights into incentive spend performance across different channels?

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Inmar Intelligence

Inmar Intelligence is a data-driven platform that offers real-time, actionable insights for a variety of industries, including incentives. It offers hyper-personalized incentives, advanced analytics, advanced measurement tools and AI-driven decision support to help companies maximize loyalty and media program results, and financial and health outcomes.

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Adobe Marketo Measure

Adobe Marketo Measure is a B2B marketing attribution tool that captures interactions across multiple channels and offers detailed insights into each touchpoint. It includes features like EveryTouch Attribution, Automated Data Capture and Intuitive Dashboards that can help you optimize your marketing by synchronizing lead-based and account-based marketing with sales teams.

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Monocle

For a more focused incentive strategy, Monocle uses AI to optimize incentive programs, offering dynamic, personalized offers through multiple channels. It's designed to predict the incremental effect of offers, so you can get the best return on investment while protecting brand value, and it's a good option for companies looking to increase profitability.

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Adtriba

And Adtriba offers neutral, cross-channel marketing analytics with a focus on multi-touch attribution and unified marketing measurement. It combines sophisticated statistical models and machine learning algorithms with data from multiple sources to help businesses understand the true effect of their marketing efforts and make better budget decisions.

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