Question: I'm looking for a tool that can track and attribute conversions across multiple ad platforms in real-time.

For a tool that can track and attribute conversions across multiple ad platforms in real-time, AnyTrack is a great option. This software lets digital marketers track, attribute and synchronize conversions across multiple channels, including the Facebook Conversion API and Google Ads API. It provides single-source ad tracking and attribution, real-time audience tracking, and one-click integrations with Shopify and WooCommerce. AnyTrack is great for companies that want to optimize their campaigns and make decisions fast.

Another option is Hyros, which uses a patented AI attribution system to give you a transparent view of ad performance. The platform tracks conversions like sales, calls, emails and leads, then sends that data to ad platforms for better targeting and cost optimization. Hyros is geared for companies with complex traffic and marketing operations, with customizable attribution models and long-term revenue forecasting.

Northbeam is another option. It uses machine learning models for multi-touch attribution and media mix modeling to help marketers understand customer journeys and optimize marketing spend. The platform offers detailed insights into creative assets and forecasts revenue with interactive dashboards, making it a powerful option for maximizing marketing ROI.

Finally, Adtriba offers unbiased, cross-channel multi-touch attribution and unified marketing measurement tools. With advanced statistical models and machine learning algorithms, Adtriba aggregates data from multiple sources to help businesses understand the true effect of their marketing activities. It offers actionable insights and unified marketing measurement, helping businesses make data-driven decisions to optimize their marketing spend.