Wizaly

Wizaly is an advanced marketing attribution and analytics platform that helps businesses make better marketing decisions. It offers a single customer view by collecting and linking all touchpoints across multiple touchpoints.

Wizaly has a range of solutions to help businesses get more out of their marketing analytics:

• Data Centralization: Collects customer interaction data from online and offline sources, including CRM, DMP and CDP.
• Graph Identity Resolution: Eliminates data inconsistencies and double counting to ensure accurate attribution.
• Media Mix Modeling: Optimizes budget allocation and identifies the most effective marketing channels.
• Algorithmic Attribution Models: Provides a clear understanding of the value of all touchpoints, from the first ad impression to the final purchase.
• Privacy-Compliant Tracking: Tracks campaigns and measures performance in a cookieless world.

Wizaly is designed to deliver fast time-to-value with easy integration and pre-built dashboards. It's designed to scale with your business, from startup to enterprise. Customers can also get personalized support, from onboarding to ongoing maintenance.

Some of the key features include:

• Customizable Dashboards: Monitor campaign performance, customer behavior and sales trends in a personalized view.
• Automated Reporting: Create and share reports with your team and stakeholders.
• Alerts for Campaign Performance: Get notified immediately if a campaign is underperforming or if tracking data is compromised.

Wizaly is designed to ensure compliance with regulations like HIPAA, GDPR and more, with a focus on data privacy and security. It offers first-party cookies and anonymization options to improve user experience while respecting user consent.

Wizaly is geared for marketing teams looking to improve attribution and get more out of complex customer journeys. It's designed to help businesses get the most out of their marketing spend, with a focus on maximizing ROI and improving marketing effectiveness. Customers can expect a personalized approach with customized support and regular data quality monitoring.

Pricing is not publicly disclosed, but interested customers can schedule a call to discuss their specific needs and get a customized proposal. Wizaly also offers a demo to give a firsthand look at the product and see how it can help with marketing analytics.

For businesses looking to improve their marketing with data-driven insights, Wizaly is a comprehensive and scalable option to help make informed decisions.

Published on June 29, 2024