Question: Can you recommend a marketing automation platform that provides highly personalized cross-channel communication solutions?

If you need a marketing automation platform that offers personalized cross-channel communication, Iterable could be a good option. The company lets businesses personalize the customer experience by using real-time data to build one-on-one relationships across the web, email, SMS, in-app and other channels. Iterable's customizable predictive goals, generative AI and AI-driven optimization help businesses build compelling experiences that drive conversions and revenue. Its open architecture accommodates a broad range of integrations, so it's good for many industries.

Another strong contender is Adobe Marketo Engage, a mature marketing automation platform that lets businesses orchestrate and personalize customer experiences across many customer touchpoints. It includes AI-powered marketing automation, predictive audiences and personalized experience automation. Marketo Engage is geared for B2B marketing, in particular for companies with bigger deals or high-value accounts, and works well in conjunction with other Adobe tools for managing leads and accounts.

Listrak offers a broad cross-channel marketing automation platform that combines email, SMS, social media, push notifications and direct mail into a single customer profile. Among its features are a Journey Hub for personalizing customer journeys, predictive analytics and AI recommendations. The company's platform is geared for retailers and brands, helping them increase revenue and improve customer engagement.

For a customer engagement foundation that's designed to scale and be secure, Braze uses AI to manage personalized, real-time interactions across many channels. With features like Sage AI for content generation and journey orchestration, Braze can help businesses optimize their strategies and improve customer engagement. It's good for retail, media and financial services, among other industries, and is designed to comply with privacy and security regulations around the world.