Question: Is there a platform that allows for hyper-personalized audio ads in specific locations, such as retail stores or events?

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AMA

If you want a platform that can deliver hyper-personalized audio ads in specific locations, such as retail stores or events, AMA could be a good option. AMA is a dynamic creative platform that delivers data-driven, personalized ads on major audio platforms. By combining contextual and audience-level data, including purchase history, loyalty status, music preferences, location and listening devices, AMA can generate millions of personalized ads in mere seconds. It can deliver hyper-personalized audio ads in more than 100,000 locations and is used by a variety of industries, including retail, finance, CPG and pharma, with measurable results in sales lift and brand recall.

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Instreamatic

Another option is Instreamatic, which uses AI to optimize audio and video ads. It can target ads based on factors like location, daypart, activity type, platform and app name. Instreamatic's features include ad concept generation, automated video and audio editing and media optimization. The platform is geared for industries like QSR and automotive, and is designed to be cost-effective and scalable, so it can be used by companies of all sizes.

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AdTheorent

For a broader range of options, AdTheorent could be worth a look. AdTheorent uses machine learning for predictive targeting, geo-intelligence and cross-environment mapping. The platform is designed to drive real-world results by identifying high-probability converters and the locations where they are likely to be found. It offers industry-specific solutions for auto, dining, health, finance and retail, and can optimize campaigns for the unique needs of each industry while protecting consumer privacy with cookieless targeting.

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Taptap Digital

Last, Taptap Digital offers advanced location intelligence and contextual relevance for real-time advertising and marketing activation. It combines predictive modeling, omnichannel media buying and drive-to-store solutions to help brands reach the best customers even without cookies. Taptap Digital optimizes ad performance with AI and ensures brand safety through proprietary and third-party integrations, making it a good option for brands looking to improve their advertising with data-driven insights and location-based targeting.

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