Question: Can you recommend a platform that provides detailed analytics for marketing campaigns and patient leads in healthcare?

If you're looking for a platform that offers detailed analytics for marketing campaigns and patient leads in healthcare, DeepIntent is a good option. It's a full-service healthcare demand side platform for pharmaceutical companies and healthcare agencies. It uses real-world health data to predict patient and HCP reach, so you can better plan and optimize. It combines HCP and patient campaigns so you can see how they interact, and it has real-time optimization for better performance. DeepIntent also has an intelligent DSP that uses AI to optimize campaign strategy, so it's a good option for healthcare marketing.

Another option is PulsePoint, which is geared for healthcare marketers who want to plan, activate, analyze and optimize digital health campaigns in real-time. PulsePoint uses advanced data and programmatic technology to deliver contextually relevant and personalized health information to healthcare consumers, providers and companies. Highlights include Health-First Contextual Targeting and HCP Direct Match for deterministic HCP data targeting, which means you can get detailed analytics and insights on HCP audience engagement.

If you want to focus more on patients, Liine is an AI-powered platform that automates and optimizes new patient acquisition for healthcare practices. It integrates with existing phone systems and marketing technology to offer zero-data-entry marketing attribution for every new patient call, web form and online booking. Liine can automatically identify "reasons not booked" for unconverted leads, manage web forms easily and automate marketing and funnel analytics, so it's a good option for managing patient leads and optimizing marketing.

Last, Doceree is a pharmaceutical advertising and healthcare marketing platform that offers highly targeted campaigns to reach more than 750,000 healthcare professionals in the United States. The platform uses proprietary technology to uniquely identify HCPs and capture more than 150 data points for targeting. Highlights include a suite of tools for managing marketing programs, creating targeted audiences and measuring campaign performance, so it's a good option for increasing the effectiveness and measurability of marketing efforts.