Question: Is there a customer journey platform that offers advanced analytics and A/B testing to improve campaign results?

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indigitall

First, indigitall is a full-featured option for companies that want to orchestrate and automate communications across multiple channels. It's got AI-powered automation, personalized messages and detailed analytics with downloadable reports. It's also got A/B testing and geotargeting and geolocation for location-based automation. That makes indigitall a good fit for e-commerce, financial services and media and entertainment.

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MoEngage

Another option is MoEngage, an insights-first customer engagement platform that uses AI to optimize interactions and personalize interactions across multiple channels. MoEngage offers customer insights, analytics, omnichannel communications and AI-powered campaign optimization. It also offers real-time transactional alerts and large-scale options for enterprise customers in financial services and retail.

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AB Tasty

If you're trying to optimize user experience and conversion rates, AB Tasty is a digital experience optimization platform that combines sophisticated A/B and multivariate testing, AI-powered search and feature experimentation. The company's platform is designed to integrate with existing technology infrastructure and offers personalization, recommendation and advanced statistical analysis tools to help you improve customer satisfaction.

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