Question: Can you recommend a platform that helps optimize media buying and advertising strategies in China?

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DeepZero

If you need a platform to manage media buying and ad planning in China, DeepZero is worth a look. DeepZero offers a range of products designed to work in the Chinese market, including Optimus DSP for cross-app and cross-device activation, Trading Desk for centralized campaign management, and Campaign Management tools for optimizing ad plans. It also offers industry-specific solutions for OTT and CTV advertising, data-driven KOL campaigns, and e-commerce growth, so it should be adaptable to a range of business needs.

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The Programmatic Platform

Another contender is The Programmatic Platform, a digital media buying platform that automates and streamlines the management of digital media campaigns. It includes features like interactive briefs, automated activation, predictive media plans, real-time reporting and algorithmic optimization across multiple ad formats. It's geared for planning, operations and marketing teams looking to free up time and optimize budget allocation.

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Smartly

If you want a more complete solution, Smartly offers an all-in-one advertising platform that uses AI to automate and optimize campaigns across multiple digital channels. Its suites include Creative Suite for creating assets at scale, Media Suite for campaign optimization, and Intelligence Suite for actionable insights. Smartly helps agencies and brand marketing teams streamline workflows, increase efficiency and overcome common advertising challenges.

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MediaGo DSP

You might also want to check out MediaGo DSP, an intelligent advertising platform using deep learning technology. It offers high-quality ad inventory and real-time performance optimization through advanced algorithms. MediaGo supports a range of ad formats and offers premium global media and bidding on high-quality ad inventory, which can help increase return on ad spend and drive more leads and sales.

Additional AI Projects

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Clinch

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AIDEM

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LoopMe

Amplifies brand advertising performance through AI-powered predictive modeling, targeting high-value audiences, and real-time optimization of consumer sentiment.

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Moloco

Leverages real-time first-party data to drive accurate predictions, scalable user acquisition, and monetization, with adaptable models for optimal performance.

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Proximic

Target audiences without IDs using AI-driven predictive audiences and contextual intelligence, ensuring precise reach and performance at scale.

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SegmentStream

Optimizes revenue and ROAS by making data-driven budget decisions through predictive analytics, multi-touch attribution, and media mix modeling.

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InMarket

Activates high-CTR campaigns with real-time, location-based targeting and AI-driven predictive optimization across mobile, desktop, and Connected TV channels.

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Criteo

Unlock richer consumer experiences with the world's largest commerce data set.

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Instreamatic

Optimizes audio and video ads for relevance, conversions, and ROI through AI-powered personalization and automated A/B testing, creating hundreds of targeted ad variations.

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Flashtalking

Automates creative and media workflows, enabling real-time personalization and sophisticated automation across social, open web, and CTV channels.

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Hybrid

Combines machine learning-powered tools and services for campaign planning, launch, and optimization, delivering tailored ads and precise bidding for maximum ROI.

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Admetrics

Optimizes ad performance with scientifically-based data for efficient budget allocation, faster decision-making, and maximized profitability.

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AdGen

Create dozens of on-brand ads across multiple channels in minutes, with automated generation, A/B testing, and direct publishing.

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AdRoll

Leverages AI and machine learning to optimize marketing campaigns across all channels, delivering personalized advertising and targeted audience engagement.

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AdCreative.ai

Generates high-conversion-rate ad creatives, including text and visuals, using data-driven insights and AI training on a massive library of top-performing ads.

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Memorable

Forecast ad performance with high accuracy, optimizing Click-Through Rate, Engagement Rate, and more, to make data-driven creative decisions in seconds.

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Seedtag

Analyzes 60 million articles daily to spot trends and interests, enabling precision targeting and optimized ad placement in a privacy-first world.

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Markopolo

Drive growth with precision targeting, AI-powered optimization, and advanced attribution, while automating marketing workflows to maximize ROI.

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Rakuten Advertising

Leverages AI-driven Affiliate Intelligence to discover high-performing partners, build custom programs, and forecast and optimize total value for affiliate marketing success.

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Bannerflow

Automate ad creation, scaling, and optimization in one place, streamlining campaigns and increasing ROI through AI-driven task automation and data-driven decision making.