Question: Do you know of a tool that uses AI and analytics to optimize ad revenue and audience insights for media and publishing companies?

Moloco has a range of machine learning-based ad products to help businesses acquire users and monetize them. Its products include Moloco Ads for open internet user acquisition, Moloco Commerce Media for e-tailers, and Moloco Streaming Monetization to maximize ad revenue. It can use real-time data to make predictions and adapt to policy changes, so advertisers can get the best results and make the most money.

Another good option is Spiny, a digital publishing platform that marries human and machine intelligence to give publishers a better understanding of their business and suggestions on what to do. It includes full revenue analytics, header bidding, publisher intelligence and real-time reporting to help publishers optimize ad operations and make data-driven decisions. The service is available on a range of pricing tiers depending on how much you need and want to pay for support.

Adapex is a performance-driven monetization platform for publishers that uses AI to drive revenue growth. It offers industry-leading analytics through its Matrix dashboard, customizable monetization models, and advanced wrapper technology. Adapex is designed to be flexible and transparent, helping publishers maximize their revenue through efficient and well-managed services.