Spiny

Spiny is a platform that enables digital publishers to develop their editorial strategy and monetize their content more effectively. It combines human and machine intelligence to provide a comprehensive view and actionable recommendations to drive revenue.

Spiny includes several features that address the needs of digital publishers:

• Comprehensive Revenue Insights: Get a detailed view of your revenue metrics including impressions, page views and subscription growth.
• Header Bidding: Maximize ad revenue with end-to-end header bidding technology that improves user experience and ad quality.
• Publisher Intelligence: Understand content performance and make data-driven decisions with insights on topics, SEO and audience engagement.
• Monetization Insights: See where revenue is coming from and projected, so you can optimize your ad operations and editorial strategy.
• Real-time Reporting: Get a complete view of your editorial, distribution, revenue and subscription metrics in real-time.

Spiny's tools are designed to help publishers optimize their revenue and content strategy. For example, publishers can analyze author performance, track page views and optimize content for better SEO. The platform also includes advanced out-of-the-box data tracking and customizable reporting, so publishers can easily manage and communicate key insights.

Some notable case studies and testimonials from Spiny include:

• 431% increase in impressions per session
• 250,000 page views per month
• 20% increase in subscriptions
• 58% incremental ad revenue

Spiny offers several pricing options:

• Analytics: $150 per month, with full access to analytics suite and 24/5 support.
• Analytics + Monetization: Custom pricing based on RPM and lift percentage, with full access to analytics and header bidding.
• Enterprise: Custom pricing with additional features like enterprise-grade security and dedicated servers.

Overall, Spiny helps digital publishers optimize their operations, increase revenue and improve content quality through intelligent data analysis and actionable insights.

Published on June 24, 2024