Question: I need a tool that can help me optimize my advertising spend across different media formats, including display, video, and audio.

Verve DSP is a flexible and modular programmatic buying suite that spans a variety of media types, including display, video, native and audio. It's got multi-screen planning, AI-based optimization and privacy-first audience targeting. With programmatic guaranteed, private marketplace and open marketplace buying options, Verve DSP is a good choice for a variety of campaign types, with flexible pricing options.

Another good option is Choozle, which offers a digital advertising platform built on high-end Demand Side Platforms (DSPs). It can handle a wide variety of ad formats, including display, DOOH, video, audio, connected TV, native and social media. Choozle offers advanced targeting and real-time reporting so you can optimize with AI data. It's geared for agencies and brands that want heavy-duty campaign management and real-time analytics.

Smartly is another option worth evaluating, particularly if you need AI-based optimization across multiple digital channels. It includes suites for creative asset creation, campaign optimization and actionable insights. Smartly automates workflows, increases efficiency and helps overcome common advertising challenges with features like predictive budget allocation and dynamic creative optimization.