Question: Do you know of a platform that offers transparent supply path optimization for advertisers to drive campaign efficiency?

For advertisers trying to optimize supply chain paths for better campaign performance, AIDEM is a full suite of AdTech. This AdTech ecosystem provides a trusted supply chain with supply path optimization and end-to-end compliance. It includes AI-powered anti-fraud technology, zero-take-rate direct supply, cookieless targeting, and direct access to over 140 local CTV channels. With exclusive access to 12 billion daily impressions from premium sellers, AIDEM provides a trusted and efficient advertising experience with transparent operations.

Another contender is PubWise, which optimizes performance and revenue for publishers and advertisers through radical observability and end-to-end connectivity. PubWise offers patented supply path optimization, expert programmatic management, and personalized support. The platform is designed to minimize data waste and maximize revenue, with self-service, managed, and enterprise solutions for varying needs.

Advangelists also provides a rich set of features to help improve campaign performance. This end-to-end advertising technology platform includes a demand side platform (DSP), adserver, and integrated fraud protection. It offers customizable analytics, AI optimization, and premium direct supply inventory, which can help lower costs and improve campaign performance. With self-service, managed services, and white-label options, Advangelists is available to in-house media buyers, agencies, and local businesses.

Last, Cusper is a trading desk platform that lets advertisers build and manage their own DSP ecosystem. It offers advanced customization with AI-driven tools to optimize online campaigns and achieve high conversion rates. It includes campaign management for multiple ad formats, machine learning for campaign optimization, and transparent bidding, making it a powerful way to maximize digital advertising ROI.