If you're looking for a platform to build omnichannel campaigns and track customer journeys across multiple touchpoints, MoEngage is worth a look. It offers AI-powered customer engagement with omnichannel communication, customer journey orchestration and AI-powered campaign optimization. MoEngage is geared for enterprise brands looking to boost ROI and personalize the customer experience.
Another option is Braze, which uses AI to power personalized, real-time interactions. It includes data activation, journey orchestration and cross-channel messaging so you can manage campaigns across email, mobile app, SMS, WhatsApp and web messaging. Braze is designed to scale and is secure, so it's a good choice for retail and financial services.
If you need a more advanced marketing automation system, check out Adobe Marketo Engage. The system lets companies orchestrate and personalize customer journeys across many touchpoints with tools like marketing automation, email marketing and multi-touch attribution. It integrates with other Adobe tools, so it's a good choice for B2B marketing.
Last, Iterable is a cross-channel marketing platform that focuses on real-time data to build personalized customer profiles. It supports dynamic campaigns across web, email, SMS and in-app channels so you can easily unlock customer data and drive conversions. Iterable is good for a range of industries and is designed to be accessible to non-technical teams.