If you want to squeeze more return out of your e-commerce ad spending, Madgicx is worth a serious look. The Meta ads optimization platform combines AI-driven optimization with self-serve management to optimize ad performance over time. It's got modules for creative production, tracking and attribution, automation techniques and personalized performance reports. With Madgicx, you can automate ad-buying processes, apply tried-and-true media buying strategies and maximize ROI.
Another good option is Admetrics, an AI-based platform for optimizing e-commerce ads through data-driven insights. It's got modules for Business Intelligence, Marketing Mix Modeling, Tracking & Attribution, Experimentation and Data Activation. Admetrics can help you with budget allocation, channel performance analysis and fast decision-making, and you can try it with a 21-day free trial to see for yourself.
Hyros also has a sophisticated approach with its AI attribution system. The company tracks conversions like sales, calls and leads, then optimizes ad targeting and cost management. It's got modules for long-term revenue forecasting and customizable attribution models, so it's good for businesses with more complex operations. Hyros promises to give you a clear view of ad performance so you can get a big boost to your ROI.
If you want to get more advanced with real-time targeting, check out Metrical. The AI-based service uses machine learning to turn shoppers into buyers by offering them personalized offers at different points on the customer journey. Metrical optimizes campaigns in real time and integrates with existing tech stacks, helping retailers cut cart abandonment and boost customer engagement.