Out of the Blue

Out of the Blue is an AI-powered revenue optimization platform that helps eCommerce brands increase revenue by identifying and resolving revenue leaks, optimizing conversion rates, and driving top-line growth. The platform uses AI to monitor and analyze data sources in real-time, spotting revenue-impacting events as they happen.

Out of the Blue helps eCommerce businesses overcome common challenges, including:

• Revenue Leaks: The platform identifies and alerts on revenue-impacting events so you can respond quickly and prevent revenue loss.
• Conversion Rate Optimization: See where users get stuck or drop off, by browser and app version, to optimize the buying experience and conversions.
• Marketing Signal Optimization: See how marketing signal systems are working so you can optimize ad spend and customer communication tools.
• Infrastructure Errors: Identify and resolve revenue-impacting infrastructure errors in real-time to reduce downtime and get back to business as usual faster.

Out of the Blue includes features like:

• Real-time Monitoring: Continuously analyze data to identify revenue-impacting events and alert users.
• User Engagement Insights: See where users get stuck or drop off, by device, browser, and channel in the pre-order flow to optimize conversion.
• Marketing Signal Integration: See how ad providers and customer communication tools are working so you can optimize ad spend.
• Automatic Root Cause Analysis: Identify the source of issues so you can respond quickly and take action.

Out of the Blue integrates with data sources like Shopify, BigQuery, Redshift, Klaviyo, and Google Analytics, so you can easily centralize and take action on insights. Pricing is based on the annual revenue of the eCommerce store and the number and type of metrics being tracked.

With Out of the Blue, eCommerce businesses can:

• Increase Revenue: Fix revenue leaks and optimize conversion rates to drive top-line growth.
• Reduce Costs: Automate analytics and troubleshooting to reduce manual effort.
• Improve Efficiency: Focus on high-impact work while the AI handles data analysis and monitoring.

Out of the Blue is built to help eCommerce businesses achieve their growth goals by providing actionable insights and automating the detection of revenue-impacting issues. Its AI foundation means it can provide up-to-the-minute data that's relevant to your business, so you can make informed decisions and maximize revenue.

Published on June 9, 2024