Question: Is there a platform that can help me optimize my marketing campaigns with call tracking and ROI insights?

Invoca screenshot thumbnail

Invoca

One strong contender is Invoca. This analytics and automation platform is designed to help businesses get the most revenue out of phone calls. It offers call tracking and attribution of all marketing-generated calls, AI-powered conversation analysis, customizable AI models to gauge call intent, and integration with martech tools to optimize bidding and to improve CRMs and CDPs. Invoca is intended to boost contact center close rates, appointments booked, marketing-generated leads and sales from paid search.

CallTrackingMetrics screenshot thumbnail

CallTrackingMetrics

Another powerful option is CallTrackingMetrics. The company tracks and routes online and offline leads, offering AI-powered insights and automating pipeline engagement to try to close deals as fast as possible. It integrates with Google Ads, HubSpot and Salesforce, and offers features like call recording analysis, transcription and softphone functionality. CallTrackingMetrics is designed to help businesses make data-driven decisions and get the most out of their ad spend.

Ringba screenshot thumbnail

Ringba

If you need real-time call management and analysis, check out Ringba. The company offers sophisticated call tracking, attribution and reporting, using AI to inform business decisions and IVR technology to prequalify customers. Ringba caters to affiliate marketers, call centers and pay per call networks with a variety of pricing plans and integration with major marketing tools like Google Ads and Facebook Ads.

Additional AI Projects

Infinity screenshot thumbnail

Infinity

Analyze customer conversations to optimize marketing campaigns, accelerate sales, and improve customer satisfaction with actionable insights from call tracking and conversation analytics.

Infinity screenshot thumbnail

Infinity

Maps customer journeys to phone calls, providing insights to optimize marketing campaigns, accelerate sales, and improve customer experience.

ResponseTap screenshot thumbnail

ResponseTap

Connect phone sales to digital marketing activity, identifying which campaigns and keywords drive highest-value calls and optimizing marketing performance.

Ringostat screenshot thumbnail

Ringostat

Manage inbound and outbound calls, track data, and make data-driven decisions with an all-in-one business phone and marketing performance platform.

CaliberMind screenshot thumbnail

CaliberMind

Unify marketing data to optimize performance, attribution, and ROI analysis, and drive growth through data-driven decision-making.

CallTrack screenshot thumbnail

CallTrack

Optimize phone calls and marketing efforts with personalized IVR messaging, call tracking, and analytics, providing a better understanding of campaign performance and ROI.

Lifesight screenshot thumbnail

Lifesight

Unifies marketing data across channels, providing actionable insights and AI-driven attribution to maximize ROI and inform data-driven decisions.

Marketing Cloud Intelligence screenshot thumbnail

Marketing Cloud Intelligence

Unifies marketing data from multiple sources with AI-powered connectors, automated data modeling, and insights, optimizing spend and customer engagement across channels.

Hyros screenshot thumbnail

Hyros

Boosts ad ROI by at least 20% with accurate tracking, AI-driven optimization, and customizable attribution for data-driven decision making.

Marketing Cloud screenshot thumbnail

Marketing Cloud

Unify customer data and analytics to run smarter, personalized campaigns across every interaction, driving increased ROI, customer value, and engagement.

SegmentStream screenshot thumbnail

SegmentStream

Optimizes revenue and ROAS by making data-driven budget decisions through predictive analytics, multi-touch attribution, and media mix modeling.

MoEngage screenshot thumbnail

MoEngage

Personalize omnichannel marketing efforts with AI-optimized interactions, maximizing ROI and delivering tailored customer experiences across multiple touchpoints.

Appier screenshot thumbnail

Appier

Predicts and targets high-lifetime-value users, automates campaigns, and optimizes conversions with AI-powered tools for enhanced marketing performance and customer experiences.

Ringover screenshot thumbnail

Ringover

Centralize all customer communications, analyze call performance, and refine sales pitches with AI-driven call transcription, analysis, and library features.

ROI 360 screenshot thumbnail

ROI 360

Streamline business operations with a single platform, integrating 50+ applications to reduce expenses and gain strategic insights.

InMarket screenshot thumbnail

InMarket

Activates high-CTR campaigns with real-time, location-based targeting and AI-driven predictive optimization across mobile, desktop, and Connected TV channels.

Markopolo screenshot thumbnail

Markopolo

Drive growth with precision targeting, AI-powered optimization, and advanced attribution, while automating marketing workflows to maximize ROI.

Adtriba screenshot thumbnail

Adtriba

Unbiased, cross-channel marketing attribution and measurement solutions that automate data collection and provide actionable insights for data-driven budget allocation.

Admetrics screenshot thumbnail

Admetrics

Optimizes ad performance with scientifically-based data for efficient budget allocation, faster decision-making, and maximized profitability.

Contlo screenshot thumbnail

Contlo

Combines AI models and autonomous agents to run end-to-end marketing and support operations, providing personalized campaigns and real-time customer journeys.

AnyTrack screenshot thumbnail

AnyTrack

Automatically tracks, attributes, and syncs conversions across multiple ad platforms, enabling marketers to scale faster and improve return on ad spend.