CallTrack

Optimize phone calls and marketing efforts with personalized IVR messaging, call tracking, and analytics, providing a better understanding of campaign performance and ROI.
Call Tracking Marketing Analytics Customer Experience Management
CallTrack screenshot thumbnail

CallTrack is a service designed to help businesses optimize their phone calls and improve their marketing efforts with detailed call tracking and analytics. The service uses artificial intelligence technology to offer personalized IVR messaging for inbound callers and supports call recording and transcription. It can help you get a better understanding of campaign performance, see which channels are converting the most, and make more informed budget decisions.

CallTrack also offers a unified dashboard for teams to manage calls, text messages, chats and web form submissions. Some of its key features include:

  • Unified Customer Communications: Consolidate customer data and communications in one inbox to improve the customer experience.
  • Seamless Call Transfers: Chat with and provide context to colleagues before transferring a customer for a smooth handoff.
  • AI-Powered IVR Qualifier: Automatically transcribe calls and use custom information like names to personalize the caller experience.

CallTrack is designed for businesses of all sizes and integrates with a variety of marketing tools like CRMs, lead management platforms and Google AdWords. You can set up unlimited internal campaigns to track calls from different campaigns like SEM, SEO, direct mail and banner ads. The service also offers real-time call and ROI reporting.

Pricing tiers are as follows:

  • Starter: $50/month (includes local and toll-free numbers, call tracking and call recordings)
  • Professional: $500/month (includes features like knowledge management and helpdesk)
  • Enterprise: $2500/month (includes advanced reporting, API access and private projects)

Annual plans come with discounts and other features like CMS and source code support, Active Directory Search and private projects.

CallTrack is used by small, medium and enterprise-level businesses across a variety of industries, offering a comprehensive call tracking and marketing analytics service to help businesses get the most out of their return on investment and personalize customer interactions.

Published on June 14, 2024

Related Questions

I need a tool to track and analyze phone calls to optimize my marketing campaigns, can you suggest one? Is there a service that can help me understand which marketing channels are driving the most conversions and revenue? I'm looking for a solution that can unify customer communications across different channels, such as calls, texts, and chats, do you know of any? Can you recommend a platform that uses AI to analyze customer conversations and improve contact center operations?

Tool Suggestions

Analyzing CallTrack...

Top Alternatives

Verint screenshot thumbnail

Verint

Modular, future-proof platform integrates multiple AI models to enhance customer engagement and business results, with flexible architecture for seamless integration.

Genesys Cloud CX screenshot thumbnail

Genesys Cloud CX

Unify customer and employee experiences across touchpoints with AI-driven omnichannel engagement, automation, and end-to-end journey management.

Cresta screenshot thumbnail

Cresta

Analyzes every conversation to extract insights and best practices, providing real-time guidance and automation to improve contact center operations and drive business results.