Question: Is there a marketing automation tool that uses AI to predict the best time and channel for customer interactions?

If you're looking for a marketing automation tool that uses AI to predict the best time and channel for customer interactions, Adobe Marketo Engage is a good choice. The tool combines marketing automation, account-based marketing and lead management with AI-powered marketing automation. Adobe Marketo Engage also offers predictive audiences and personalized experience automation to help you orchestrate and personalize customer journeys.

Another strong contender is Blueshift, an AI-powered marketing platform that combines a Customer Data Platform (CDP) with AI-driven decision-making. It offers Cross-Channel Delivery, which lets you manage customer journeys across channels like email, SMS and web. Blueshift's real-time AI analyzes customer behavior and intent to make more informed segmented marketing decisions.

Braze is another contender, offering a customer engagement platform that uses AI to manage personalized interactions across channels. It includes features like data activation, journey orchestration and real-time triggers. Braze's scalable and secure platform is good for retail, media and financial services, helping businesses optimize onboarding, engagement and customer retention.

Last, you should consider Iterable, a cross-channel marketing platform that uses real-time data to deliver personalized experiences. With AI abilities like customizable predictive goals and generative AI, Iterable lets you build dynamic campaigns across channels. Its open architecture and ease of use make it a good fit for businesses across industries looking to improve customer engagement and conversions.