Question: Is there a technology that uses artificial intelligence to improve ad verification, data signals, and performance optimization for better advertising results?

inPowered has an AI platform that plugs into Demand-Side Platforms (DSPs) and Native Advertising channels for a 300% boost in campaign performance. It uses custom bidding models trained on impression-level data and proprietary engagement data to maximize media efficiency. The platform also generates optimal Native creative variations based on post-click engagement data so you can achieve desired outcomes like engagement, leads, conversions or ROAS while still maintaining creative control. It's geared for agencies and brands that want to get the most out of their advertising spend, including in a cookieless world.

Memorable is an AI-powered advertising optimization platform that predicts the impact of ad creative on key metrics like Click-Through Rate, Engagement Rate, and Conversion Rate with high accuracy. It uses deep-learning models to analyze thousands of elements within each ad, including context considerations, to inform creative decisions. Memorable connects to popular platforms like Meta, Instagram, TikTok and YouTube and offers recommendations to improve recall, clicks and conversions. The platform is geared for marketers who want to get the most out of their campaigns while minimizing marketing spend.

AIDEM is an AdTech ecosystem platform that provides planet-scale reach and supply path optimization. It includes AI-powered anti-fraud technology that analyzes 100% of auctions to remove suspicious inventory. The platform combines a DSP, SSP, AdServer, Verification and Attribution into one platform, ensuring end-to-end compliance and a safe advertising experience. AIDEM operates transparently with 100% of working media going directly to publishers, making it a trusted option for advertisers with a range of programmatic budgets.