If you're looking for something to replace uDSP, there are several other options that could be a good fit.
Smartly has an end-to-end advertising platform that uses AI to automate and optimize campaigns across many digital channels. It's got suites for creative asset creation, campaign optimization, and insights. Among its features are predictive budget allocation, dynamic creative optimization and an AI Lab for new media and creative techniques. The idea is to streamline work and improve productivity for agencies and brand marketing teams.
Moloco offers machine learning-based tools for user acquisition and monetization. With its Moloco Cloud DSP, e-commerce companies can start performance advertising businesses and streaming video companies can maximize ad revenue. The system uses real-time data to optimize performance, and it offers scalable user acquisition and monetization. That makes Moloco a good option for companies that want to improve their digital ad business without a lot of hassle.
Jampp is a mobile marketing company that uses machine learning and predictive algorithms to optimize ad spending for maximum return on investment. It offers full funnel management, creative performance optimization and detailed reporting. Jampp is good for mobile companies that want advanced targeting, real-time optimization and a track record of sustained growth.
If you want a programmatic advertising system, Hybrid is a suite of tools and services that includes predictive user behavior, fraud detection and dynamic creative optimization. It's available on flexible SaaS-based pricing and offers 24/7 support, so it could be a good option for in-house programmatic advertising operations.