If you're looking for a Prospect2 alternative, Adobe Marketo Engage is a popular marketing automation platform. It lets companies orchestrate and personalize customer journeys across many different touchpoints, with features like AI-powered marketing automation, predictive audiences and personalized experience automation. It's geared for B2B marketing, particularly for companies with bigger deals or high-value accounts with longer sales cycles.
Another option is ActiveCampaign, an all-in-one marketing platform that offers personalized email marketing, automation and sales engagement tools. It's got more than 900 native integrations and AI-powered automations, so it can help businesses coordinate customer interactions across many different businesses. It's got features like omnichannel marketing, content creation and marketing analytics, too, so it's a good Prospect2 alternative.
You could also consider Blueshift, which marries customer data with AI-driven decision-making for marketing across many channels. It's got a Customer Data Platform, AI-Powered Decisioning and Cross-Channel Delivery, which means marketers can build rich profiles, predict customer intent and segment audiences. It's got support for many marketing channels and integrates with hundreds of other tools.
If you're looking for something more narrowly focused on SMS and email marketing, Attentive offers hyper-personalization to get the most out of your campaigns. It's got sophisticated segmentation, analytics and A/B testing, as well as AI-powered identity solutions to create the right audience. With more than 100 integrations with other marketing tools, Attentive can help businesses orchestrate and personalize experiences across many channels.