If you're looking for another option besides Playwire, Opti Digital is a good option. The company uses AI to help media publishers make money, and its suite of monetization tools integrates with Google Ad Manager. Its tools include dynamic flooring, lazy loading, header bidding, and SEO & UX optimization, and it offers publishers a data-driven approach with actionable insights and custom consultancy services to help increase ad revenue and optimize unsold inventory.
Another good option is Spiny, which also combines human and machine intelligence to give publishers a better view of their business. Spiny offers full revenue analytics, header bidding, publisher intelligence, and real-time reporting to help publishers optimize ad operations and make data-driven decisions. It offers transparency into revenue sources and projections, content performance analysis, and customizable reporting, so it's a good option for revenue optimization and content strategy improvement.
Ezoic is another option worth considering. Ezoic is designed to increase revenue, performance, and traffic for publishers of all sizes. It has top ad partners, ad layout optimization for user experience, and an AI-staffed writing team. The platform includes tools for video solutions, content creation, analytics, and ad mediation, and it has tiered pricing plans based on annual revenue so you can choose the level of support and service that's right for you.
AdPushup is another good option, connecting publishers to over 50 premium advertising exchanges. It offers features like visual ad management, machine learning-based layout optimization, and real-time bidding to maximize revenue. With dedicated account management and technical support, AdPushup integrates with top-tier networks to provide access to a wide range of demand sources, helping publishers sustainably improve their ad CTRs, CPMs, and overall revenue.