If you're looking for another Fluency alternative, Smartly is a good choice. It's an end-to-end ad platform that uses AI to automate and optimize ad campaigns on a range of digital channels, including Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. It includes features like predictive budget allocation, dynamic creative optimization and actionable reporting designed to make it easier to work on ad campaigns and get more out of ad spending for agencies and brand marketing teams.
Another good alternative is ADXL, a full-service, multichannel ad management platform that automates and streamlines ad creation, placement and management on a range of social media sites. ADXL uses AI to optimize ads and automate ad copy creation, reducing workload and budget. It also offers unified ad management, instant lead forms and retargeting, making it a good option for companies looking to improve their digital marketing.
If you're specifically interested in e-commerce ads, Admetrics offers AI-powered performance optimization with data-driven insights to optimize budget allocation. It includes modules like Business Intelligence, Marketing Mix Modeling and Tracking & Attribution designed to improve advertising performance and return on ad spend. Admetrics integrates with more than 50 shops and marketplaces and offers near-real-time data refresh, making it a good option for e-commerce teams.
Last, AdRoll offers sophisticated AI and machine learning tools to optimize marketing campaigns across many channels. It includes features like advanced audience modeling, dynamic creative optimization and detailed analytics and attribution. AdRoll's tiered pricing plans and range of marketing tools make it a good fit for different marketing goals, from increasing brand awareness to driving conversions.