If you're looking for a platform to run targeted mobile and CTV ad campaigns with high brand safety, Kargo is a good choice. Kargo is a full-fledged ad platform that spans mobile, CTV, social and e-commerce. It has a strong brand safety focus, blocking low-quality sites and using AI-powered Cohort Intelligence for contextual targeting on mobile and desktop. It's integrated with major DSPs and offers a range of creative options, making it a good option for fast-growing businesses.
Another good option is LightAd DSP. The platform is geared for automated TV and mobile ad campaigns, supporting display and video ad formats. It offers premium inventory from verified publishers, AI-optimized engines and brand safety controls. LightAd DSP also offers detailed reporting and analytics to help you get better CPMs and maximize revenue. It's a self-service platform but also offers expert support, so it's good for small and large brands.
AIDEM is another contender, touting a trusted supply chain and end-to-end compliance. It offers access to 12 billion daily impressions across display, video and CTV formats, using AI-powered anti-fraud technology to remove suspicious inventory. AIDEM combines DSP, SSP, AdServer, Verification and Attribution into one platform, so you can ensure a safe and efficient advertising experience with advanced cookieless targeting and measurement.
For those who want to personalize and optimize ads dynamically, Clinch offers a more advanced option. It uses AI to create and deliver highly personalized ads across multiple touchpoints, including web, social, mobile and OTT/CTV. Clinch's creative automation tools let designers create and optimize ads even if they don't have advanced technical skills, so it's a good option for companies that want to advance their dynamic ad abilities and offer more targeted experiences.