Question: Can you recommend a platform that allows brands to have real-time conversations with their audience and gain insights into consumer perception?

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Brandwatch

If you're looking for a platform that lets brands have a direct conversation with their audience and get a pulse on how consumers are thinking, Brandwatch is a good option. It has a broad range of social media management tools, including Consumer Intelligence, Social Media Management and Influencer Marketing. Tools like Deep Research, Brand Monitoring and Consumer Engagement let brands respond to customers in real time and analyze billions of consumers' voices to forecast demand.

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Remesh

Another good option is Remesh, an AI-powered insights platform that can generate rich, large-scale insights through text-based conversations. It can handle live and asynchronous engagement, with a maximum of 1,000 people in real-time and 5,000 people for asynchronous experiences. With moderation controls, real-time probing and sophisticated analysis tools, Remesh streamlines research and gives brands direct access to audience insights.

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Sprinklr

For a single customer experience management platform, check out Sprinklr. It combines customer service, engagement, social media and marketing tools into one system. Sprinklr Insights gives brands real-time insights into consumers, which can improve productivity and customer satisfaction. The company trains its AI models with heavily annotated data to produce enterprise-level results.

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YouScan

Last, YouScan is an AI-powered social listening platform that analyzes text, images and audience data to give brands a pulse on what customers are thinking and doing. It's got tools like Visual Insights for image analysis, Audience Insights for demographic analysis and Insights Copilot for faster insights discovery. The platform can be used for a variety of tasks, so it can be a good option for tracking brand health, crisis response and market research.

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