Question: Is there a tool that can help me personalize my customer interactions by providing actionable profiles and predictive insights?

For building customer profiles that can be used to personalize interactions with actionable data and predictive insights, Insider is a full featured customer data platform (CDP). It collects customer data, uses AI to predict behavior, and offers personalization across multiple touchpoints. It offers 360° customer profiles, predictive behavior analysis, and audience segmentation to help drive growth and revenue through omnichannel marketing.

Another contender is Amperity, a CDP that promises customer data confidence by addressing identity issues and powering personalized campaigns with first-party data. It offers automated data ingestion, normalization and identity resolution, as well as strategic insights from hundreds of pre-built models. Amperity also offers an AI-powered customer journey reconstruction, ensuring you're targeting the right audience with the right content.

MoEngage is an insights-first customer engagement platform that optimizes interactions and personalizes experiences across channels. It includes customer insights and analytics, AI-powered campaign optimization and website personalization, and is geared for enterprise brands in financial services and retail. MoEngage can help you improve ROI and engagement with targeted campaigns based on a deep understanding of customers.

Last, Lexer combines customer data and presents insights to fuel personalization. Its main features include customer data enrichment, marketing orchestration and a decluttered customer service inbox. Lexer integrates with a variety of retail technology stacks and offers professional services for setup and optimization, making it a good option for becoming more customer-centric.