If you're looking for a platform that analyzes customer purchase behavior and offers personalized marketing recommendations for e-commerce companies, Bloomreach is a top contender. The platform uses real-time customer data and AI to fuel personalized marketing, product discovery, content and conversational shopping. It has a broad set of tools, including email marketing, web personalization, ecommerce search and ad optimization, so it's a good option for automating SEO, product discovery and marketing campaign optimization.
Another top option is Insider, a customer data platform that collects customer information and uses AI to predict behavior and personalize interactions across many channels. It offers 360° customer profiles, predictive behavior analysis and journey orchestration, and integrates with more than 100 data sources and touchpoints. Insider is a popular choice for AI-powered personalization and omnichannel marketing, with customers reporting strong returns on investment and average order value improvements.
If you're looking for something a bit more focused, you might want to check out Nosto, a Commerce Experience Platform that personalizes online shopping and increases revenue. It's got a real-time engine, open APIs, deep integrations and easy-to-understand dashboards. Nosto can offer personalized search, product recommendations and dynamic bundles, and customers have reported conversion and average order value improvements.
Last, SALESmanago is another powerful option, designed for eCommerce businesses that want to personalize interactions and automate marketing. It combines structured and unstructured data to deliver hyper-personalized customer experiences and automates marketing campaigns across multiple channels. With tools like AI predictive analytics and no-code operations, SALESmanago can help businesses free up time and get better marketing results.