Question: How can I create hyper-relevant ads that target users based on their location, daypart, and activity type?

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Instreamatic

Instreamatic is an AI-based platform that optimizes audio and video ads for relevance and conversion. It offers a range of features, including ad concept generation and personalization, automated A/B testing, and media optimization. The platform is customizable to individual user attributes like location, daypart, activity type, platform, and app name, and is well-suited for industries like QSR and automotive.

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AdTheorent

Another good option is AdTheorent, which uses machine learning for predictive targeting and geo-intelligence to drive real-world results. The platform can identify high-probability converters, relevant locations, and connect real-world and digital connections for cross-device targeting. AdTheorent offers optimized campaign results across a wide range of industries while protecting consumer privacy with cookie-less and one-to-one advertising solutions.

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Taptap Digital

If you want to go even more location-focused, Taptap Digital has location intelligence and contextual relevance for real-time advertising. The platform combines predictive modeling, omnichannel media buying, and data-driven branding to reach audiences at broadcast scale with precision. This is good for brands that want to cut waste and optimize media spend with location-based targeting.

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AMA

Last, AMA is a dynamic creative platform for audio advertising that offers hyper-personalized, data-driven ads. It uses contextual and audience-level data, including purchase history and location, to create millions of personalized ads. AMA offers hyper-personalized audio ads in over 100,000 locations, boosting sales and brand recall for a wide range of industries.

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