If you want a service to create customized user journeys, Iterable is a good option. The company's cross-channel marketing service uses real-time data to create personalized customer experiences. Features like AI-powered optimization, dynamic campaigns and customizable predictive goals let you try to get people to convert and spend money. It's easy to use and has a lot of integrations, making it a good choice for many companies, including consumer apps and e-commerce.
Another contender is Braze, a customer engagement service that uses AI for real-time interactions across many channels. Braze's services include data activation, journey orchestration and cross-channel messaging. Its Sage AI and real-time execution abilities can boost user engagement and conversion rates. Braze is geared for retail, media and financial services.
Personyze is a full-featured personalization service that combines machine learning and behavioral targeting to create dynamic cross-channel experiences. It includes tools for email personalization, product recommendations, push notifications and A/B testing, so it's a good choice for anyone who wants to boost user engagement and conversion rates. It also integrates with popular e-commerce sites like Shopify and Magento.
If you want to go more AI-heavy, Dynamic Yield creates customized, algorithmically matched content and offers for each customer. Its services include audience discovery, content personalization, product recommendations and customer engagement optimization. Dynamic Yield is geared for e-commerce, financial services and travel, where you can personalize experiences and make data-driven decisions.