If you want to create a full-fledged Demand-Side Platform (DSP) ecosystem for online advertising, you might want to check out Cusper. This platform is designed to give advertisers the ability to run their own DSP, with customizable features and AI-powered tools to optimize their campaigns. It supports a variety of ad formats and pricing models, and includes features like machine learning for campaign optimization, fraud detection, and customizable inventory integration. Cusper also offers an Audience Platform for targeting audiences and lookalike modeling, and an API for media buyers to integrate their own systems.
Another good option is AIDEM, an AdTech ecosystem platform that combines DSP, SSP, AdServer, Verification, and Attribution into one unified platform. AIDEM offers access to 12 billion daily impressions from premium sellers, advanced AI-powered anti-fraud technology, and cookieless targeting and measurement. It also integrates with over 13,000 major service providers for fast bidding and operates with a transparent supply chain, ensuring a safe and efficient advertising experience.
For those who want a simple and automated solution, uDSP is a good option. This platform helps agencies, brands, and partners maximize programmatic advertising with machine learning algorithms and real-time bidding. It includes cross-channel ad serving, brand safety controls, and detailed reporting and analytics, making it a good fit for in-house programmatic teams and agencies.
Last but not least, MobyDix is another powerful DSP that uses AI for performance optimization and real-time reporting. It connects to over 30 supply-side platforms, providing a single interface for finding and buying ad impressions. With features like real-time API or UI access and proprietary ad server capabilities, MobyDix provides a complete solution for advertisers and publishers looking to get the most out of their digital advertising ROI.