Question: I need a tool to understand how users interact with my B2B SaaS product and identify areas for improvement.

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Sprig

If you want a more powerful tool to get a better idea of how customers are using your B2B SaaS product and where you can improve, Sprig is a good option. It includes features like targeted surveys, replays, feedback collection and AI analysis to spot trends in user feedback and behavior. It also has advanced targeting, prebuilt templates, data integrations and custom dashboards that can keep your product and research teams learning and getting actionable information.

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June

Another good option is June, a product analytics tool geared specifically for B2B SaaS companies. June automatically generates a variety of reports to help you understand how people are using your product and make decisions based on data. It offers Activation Reports, Retention Reports, Active Users, Features Reports and Churn Risk Reports. June also integrates with other analytics tools and offers several pricing tiers, including a free option for up to 1,000 active users.

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Userpilot

If you want to personalize in-app experiences and get more detailed user feedback, Userpilot is worth a look. It offers guided user onboarding, custom product analytics reports and contextual Microsurveys to help teams understand user behavior and make data-driven decisions. Userpilot also offers customizable segments, goal completion analysis and integration with other tools to improve product adoption, customer retention and product-led growth.

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Heap

Last, you could consider Heap for a single view of your customers' digital journeys. Heap offers features like complete data capture, session replay, advanced data science and heatmaps to improve conversion, retention and customer satisfaction. It integrates with more than 100 other tools and offers customizable dashboards so teams can zero in on problems and improve growth.

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