Question: Can you recommend a platform that uses AI to personalize and segment my audience for more effective marketing?

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Blueshift

If you're looking for a platform that uses AI to personalize and segment your audience for better marketing, Blueshift is a great option. It marries customer data with AI-driven decision-making to deliver messages across multiple channels, including email, SMS, in-app messages and more. The platform also includes a Customer Data Platform for building rich customer profiles and easily accessible segments, so it's great for automating marketing work and predicting customer intent.

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Braze

Another powerful option is Braze, which is geared toward managing personalized, real-time interactions between consumers and brands. Braze uses Sage AI to learn brand behavior, create on-brand content and personalize journeys. Its cross-channel messaging abilities let you manage campaigns across multiple touchpoints, and its real-time execution means you can send messages fast and get results fast.

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Adobe Marketo Engage

Adobe Marketo Engage is also worth a look, particularly if you're already using other Adobe tools. It offers AI-powered marketing automation, predictive audiences and personalized experience automation, making it a good fit for B2B marketing and enterprise-scale operations.

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Dynamic Yield

Last, Dynamic Yield offers AI-powered personalization across a range of digital touchpoints, including audience discovery, content and offer personalization and predictive targeting. Its platform is designed to increase operational efficiency, reduce costs and increase revenue, so it's a good choice for companies that want to build a seamless and personalized customer experience.

Additional AI Projects

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Iterable

Delivers personalized customer experiences across multiple channels using real-time data, building one-on-one relationships and maximizing impact.

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Marketing Cloud Personalization

Delivers personalized marketing experiences across multiple touchpoints using customer behavior data, driving better customer satisfaction and loyalty.

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Optimove

Unifies customer data into a single view, enabling personalized marketing experiences and AI-driven optimization across multiple channels.

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PersonaClick

Predict customer behavior and deliver seamless, omnichannel experiences with advanced segmentation, A/B testing, and real-time personalization capabilities.

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Humanic

Drives growth through hyper-personalized lifecycle marketing content, steering users toward desired outcomes with AI-powered segmentation, writing, and optimization.

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Personyze

Combines machine learning and behavioral targeting for dynamic cross-channel experiences, engaging and converting visitors and customers with personalized content.

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Bloomreach

Unifies customer and product data with AI to deliver personalized marketing, product discovery, and content experiences across channels.

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Jivox

Jivox delivers personalized, dynamic ads in real-time across multiple touchpoints, driving sales and revenue growth.

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Mapp

Capture customer data, analyze with AI, and launch targeted marketing campaigns across channels with advanced personalization and automation.

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Attentive

Dynamically build high-performing audiences with AI-powered identity solutions, advanced segmentation, and analytics for personalized email and SMS experiences.

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Zeta Global

Unify customer data, personalize email marketing, and optimize paid media campaigns to drive results across the customer lifecycle with AI-powered insights.

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Segmentify

Delivers real-time, personalized experiences across all touchpoints, maximizing customer lifetime value and loyalty through tailored recommendations and dynamic bundles.

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Emarsys

Combines customer data and real-time analytics to deliver personalized interactions across multiple touchpoints, automating and optimizing customer experiences.

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MoEngage

Personalize omnichannel marketing efforts with AI-optimized interactions, maximizing ROI and delivering tailored customer experiences across multiple touchpoints.

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Drift

Personalizes conversations across the buyer's journey, using conversational AI to automatically qualify and convert visitors with tailored experiences.

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Breinify

Automates omnichannel consumer engagement, driving conversions and revenue through strategic personalization across multiple channels and content formats.

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Customers.ai

Identify up to 20% of anonymous website visitors with rich contact information, and remarket to them for a 30% conversion rate boost in just 30 minutes.

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Dotdigital

Centralizes and enriches data, providing actionable insights to inform creative campaigns, and automates cross-channel marketing experiences with advanced machine learning algorithms.

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Resonate

Unlock 14,000+ predictive attributes with 80.2% mean accuracy, empowering marketers to make data-driven decisions and optimize marketing performance.

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Appier

Predicts and targets high-lifetime-value users, automates campaigns, and optimizes conversions with AI-powered tools for enhanced marketing performance and customer experiences.