If you're looking for alternatives to PubGuru, there are a number of other platforms that offer more advanced features for maximizing programmatic inventory monetization and ad performance optimization.
Admetrics is an AI-based platform for optimizing e-commerce advertising performance. It offers data-driven insights for budgeting and making fast decisions. With modules for business intelligence, marketing mix modeling, tracking and attribution, and data activation, Admetrics integrates with more than 50 shops and marketplaces, offering near-real-time data refresh and dedicated data science consulting. It's priced by volume, with a starting cost of $399 per month.
Another good option is Madgicx, which is geared for e-commerce brands and agencies. It uses autonomous management and AI-based optimization to continually improve ad ROI. Madgicx includes modules for creative production, tracking and attribution, automation tactics, ad library, and personalized performance reporting. It offers a 7-day free trial, so you can test it out to optimize ad campaigns and improve ROI.
If you're looking for a more general advertising platform, you might want to check out Smartly. This end-to-end platform automates and optimizes campaigns across multiple digital channels, including Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. With features like predictive budget allocation, automated campaign management and actionable reporting, Smartly is designed to simplify workflows and improve efficiency for agencies and brand marketing teams. The platform offers a range of solutions to help solve common advertising problems, such as manual workloads and data discrepancies.