Question: Can you recommend a platform that helps retailers create personalized product mixes and promotions based on customer data?

If you're looking for platforms to help retailers create personalized product mixes and promotions based on customer data, Bluecore is a standout. This platform leverages predictive AI models and real-time customer behavior to deliver personalized campaigns across multiple channels such as email, site, SMS, and paid media. It offers features like transparent identification, real-time product catalog connections, and hundreds of signal-based messages, all aimed at maximizing revenue by optimizing campaigns based on shopper signals and events.

Another great option is dunnhumby, which offers a suite of tools for assortment management, category management, customer engagement, and retail media. This platform helps retailers make data-driven decisions to improve efficiency and customer satisfaction, with real-world results including increased shopper satisfaction and sales uplift.

Nosto is another powerful platform that combines customer, product, and content data to personalize online shopping and maximize revenue. It features a real-time engine, open APIs, and deep integrations, along with easy-to-understand dashboards and rich analytics. Nosto's capabilities include personalized search, product recommendations, dynamic bundles, and AI-driven audience segmentation, promising significant increases in conversion rates and online revenue.

Lastly, Bloomreach combines real-time customer and product data with AI to power personalized marketing and product discovery. It includes tools for email marketing, web personalization, ecommerce search, and SEO, all designed to help retailers build more relevant and engaging customer experiences that drive profitability and revenue growth.